This contribution reflects content and effects of moral messages in media from a narrative perspective. Building on Tamborini’s (2011) Model of Moral Intuition and Media Enjoyment, several issues are raised: First, the difficulty of conceptually and ...
Abstract. This article draws insights from several disciplines to propose an integrated perspective on mechanisms underlying narrative persuasion. One approach to narratives emphasizes a deictic shift into the narrative, resulting in an ...
Abstract. This study investigated the validity of the narrative engagement scale (Busselle & Bilandzic, 2009) by grounding the dimensions of the scale in relationships between self-reported narrative engagement and embodied mental ...